融•BLEND

融-2015国际字体创意设计大赛

融 – 博古通今，古为今用。传承传统，适应时代，展望未来。
在当今社会，全世界各国字体设计交流伴随着媒体的发展，人们对信息接收量日益加大，成就了各国文字字体设计碰撞更为激烈的大环境。传统字体设计如何在它国字体设计影响下，扬长避短是文字设计发展很重要的部分。如何传承传统文字设计的优点，结合新方法，新技法及结合它国文字设计优点进行融合再设计，就成为本次设计大赛的主要目的。

Blend – Erudite and informed, past serve the present. Inherit tradition, adapt to the times, look forward to the future.

In today’s society, the communication of typography design between countries around the world goes along with the development of media. The growing amount of information received by people accomplished the formation of the over-all situation that the typography design collision of different countries is more intense. How traditional typography design enhance advantage and avoid disadvantage under the influence of other countries’ typography design is a very important part for the development of typography design. How to inherit the advantages of the traditional typography design, combine with new methods, new techniques and the typography design advantages of other countries to redesign has become the main purpose of this design contest.

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